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Ways to Write Content that Leads to Engagement

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## Introduction Content marketing is the process of creating and distributing relevant, valuable, and consistent content to attract, acquire, and retain customers. The goal of content marketing is to create content that leads to engagement. Engagement can be defined as any interaction with your content, whether it’s a click, a comment, a tweet, or a […]

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The Best Businesses to Start in 2022

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Top 10 Online Business Ideas to Explore in 2022 1. Launch a Dropshipping Store According to some of the latest projections, global retail e-commerce sales will reach $5.4 trillion this year, which goes to show that online shopping has become one of the most popular online activities in the world. This online business model is […]

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Tips How to Write a White Paper Successfully

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Tips How to Write a White Paper Successfully It is good to understand the meaning of a white paper before you get to writing. A white paper is a document used to provide a solution to a certain problem. The first form of white papers came as official government documents. Later, they were adopted in […]

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How to Ace an Interview Presentation

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How does the STAR method work? Situation Set the stage for the story by sharing context around the situation or challenge you faced. In most cases, it’s best to describe relevant work situations but depending on the amount of directly transferable experience you have, it might also be appropriate to discuss academic projects or volunteer […]

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Business English for Success

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Business writing books The first stage of writing your book is understanding the why behind it. Why do you want to write your book? What is the objective? What does success look like? In other words, once the book is written what do you want it to do? Decide which apply to you before you […]

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5 Steps to Create a Personalized Daily Routine

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5 Steps to Create a Personalized Daily Routine Elizabeth Larkin is a professional organizer with a strong interest in productivity, time management, and process refinement. She used her organizational skills and effectiveness to pen articles with helpful information on cleaning, organizing living spaces, and decluttering. Setting up an organized work routine takes a little time […]